I Believe

I believe in Lean UX and just enough research.

I believe the sweet spot is when business goals align with user goals.

I believe in cross functional partners building together.

I believe in the power of the first impressions.

I believe people remember how you made them feel, not what you said.

I believe most interpersonal issues can be solved with process.

I believe aesthetics improve use-ability.

I believe in problem statements as an alignment tool.